SWOT Analysis

 

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Everything about SWOT Analysis

This page lists everything we have on SWOT Analysis, including blog posts, articles, videos and entries in our glossary. If you don't find what you're looking for, please contact us.

What is a SWOT Analysis?

Our Glossary defines it as an analysis to access the particular strengths, weaknesses, opportunities and threats that are strategically important to your organization.

Watch a video on how to perform a SWOT

An excerpt from our article on performing SWOTS

SWOT is an acronym used to describe the particular Strengths, Weaknesses, Opportunities, and Threats that are strategic factors for a specific company. A SWOT analysis should not only result in the identification of a corporation’s core competencies, but also in the identification of opportunities that the firm is not currently able to take advantage of due to a lack of appropriate resources. (Wheelen, Hunger pg 107)

The SWOT analysis framework has gained widespread acceptance because it is both simple and powerful for strategy development. However, like any planning tool, SWOT is only as good as the information it contains. Thorough market research and accurate information systems are essential for the SWOT analysis to identify key issues in the environment… (read more)

Below, we have many more resources on SWOT Analyses as well:

  1. Internal and External Analysis
  2. Occasionally Look at the Results of Business Plans
  3. Customer Targeting
  4. How to Develop Competitive Advantage
  5. SWOT Analysis: How to perform one for your organization
  6. How to Perform A SWOT Analysis: A Whiteboard Video
  7. Strategic Planning: Innovation Killer or Enabler?
  8. Dilbert Again – This Time on External Analysis
  9. SWOT Analysis
  10. Positioning
  11. Marketing Plan
  12. Internal Analysis
  13. Financial Assessment
  14. External Analysis
  15. Environmental Scan
  16. Buyer Segment
  17. Idenitifying cash creators
  18. Going global
  19. Growing natural