Sample Strategic Plans


Sample-plan Strategy is more than simply achieving business goals. Strategy aligns perspectives of an organization, its customers and competition. Strategy creates focus and clarity.

We hope you find these sample strategic plans helpful in developing your own strategy. Some of these plans are from clients, and others were created purely to serve as examples. The appearance of these reports do not resemble what OnStrategy currently produces, as we are constantly implementing improvements to our software. To see all the reports generated by OnStrategy, click here.

Click the report titles below to view the plans.

Plans by Organization Type


For Profit Strategic Plan

This sample plan is based on a fictional organization.The information for our business clients is confidential.

One-Page Plan: An easy-to-read, full-color overview of a strategic plan. Great for strategy leaders to help the team visualize the complete strategy.

Full Strategic Plan: A summary of a strategic plan with strategic objectives, goals and action items.

SWOT: An assessment of a organization’s strengths, weaknesses, opportunities and threats reflected in a single document.

Action Plan: Quick hit summary of goals and action items at department level & team member level. Great for use at strategy reviews.

Performance Review: Use this action plan as a performance review sheet for periodic staff reviews.


Nonprofit Strategic Plan

This is a deliverable for Washoe County – Parks and Open Space Department. This is public information and is allow to be shared.

One-Page Plan: An easy-to-read, full-color overview of a strategic plan. Great for strategy leaders to help the team visualize the complete strategy.

Full Strategic Plan: A summary of a strategic plan with strategic objectives, goals and action items.

Action Plan: Quick hit summary of goals and action items at department level & team member level. Great for use at strategy reviews.

Performance Review: Use this action plan as a performance review sheet for periodic staff reviews.

Church Strategic Plan

This sample plan is based on a fictional organization.

One-Page Plan: An easy-to-read, full-color overview of a strategic plan. Great for strategy leaders to help the team visualize the complete strategy.

One-Click Report: A comprehensive look at a plan from mission through action items & includes SWOT, Scorecard, Road Map & Budget.

Full Strategic Plan: A summary of a strategic plan with strategic objectives, goals and action items.

Road Map View: A summary of high-level goals broken out by year according to the dates established during goal creation.

Action Plan: Quick hit summary of goals and action items at department level & team member level. Great for use at strategy reviews.

View 80 More Free Real Strategic Plans!