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Measuring What Counts

July 7, 2010

Using Your Strategy Tools to Manage More Than Your Measure

Is Einstein wrong when he says, “Not everything that can be counted counts, and not everything that counts can be counted.”

Chip Conley’s TED Talk puts a whole new spin on number crunching.  He challenges economists and Einstein to measure happiness over the mundane GDP.  Find out how to measure Gross National Happiness in Conley’s TED Talk and apply it to your business or next strategy session.

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